Tales & Heads was born from a desire to do things differently. After decades with big firms in London and Dubai, we wanted to start an independent agency where strategic consultancy and creative storytelling go hand-in-hand. A communications agency in Dubai built around talented people and smart tools, not costly overheads. We balance trusted counsel and insight with engaging and effective content to craft campaigns that work across channels, create emotional impact and bring brands closer to their audiences.
We are Tales & Heads.
Let’s work together.
What We Do
STRATEGY & PLANNING
Building communications strategies with compelling narratives and creative ideas that add to the conversation. Research and insight driven, meticulously planned and evaluated for impact.
CAMPAIGNS & CONTENT
Using earned media experience to enrich shared, owned and paid content: from cross-platform campaigns to corporate positioning and brand building.
INFLUENCER & BRAND PARTNERSHIPS
Clever collaborations to maximise reach and engagement: cross-brand partnerships, influencer and celebrity ambassadors and advocates, media partnerships.
WORKSHOPS & TRAINING
Exploration and skills development for brand teams and executives to find your story: narrative development, sparking creativity, harnessing brand purpose, media training.
We thrive on real and virtual collaboration.
Because we are new, we are as agile as the digital world we live in. With access to a global network developed over decades, we handpick artists, musicians, developers, anthropologists, activation specialists, product designers, data analysts and more to address our clients’ challenges in ways that are culturally relevant, human and memorable.
Building Lasting Bonds
Our backgrounds in earned media give us an edge. Understanding what works in the earned space adds weight and depth to shared, owned and paid media and is the base for building lasting bonds between consumers and brands.
We’re new but some of the brands we’ve worked with previously include:
Who We Are
Before launching Tales & Heads, she was Executive Vice President of Strategy & Client Experience at a major WPP communications agency working across the Middle East. Here she developed communications strategies and provided counsel and thought leadership for global blue-chip companies including Ford, Nestlé, Pfizer and Visa; multiple government ministries and agencies; and for some of the region’s most successful businesses including Jumeriah Group, Art Dubai and Alshaya.
Prior to this, Margaret worked with one of the UK’s leading independent agencies from launch at its London and UAE offices on consumer, corporate and public affairs briefs.
Originally trained as a journalist, Margaret has developed messaging, media trained and written speeches for leaders in government and industry, from CEOs to Crown Princes. In 2019, she was awarded a Middle East Public Relations Association (MEPRA) Fellowship for her contribution to the industry and now sits on the association’s strategy board. Margaret is listed in the PRWeek Middle East Power Book 2019 and 2020.
Lisa is passionate about creative, content and popular culture and works across disciplines and geographies to deliver integrated campaigns that change perceptions and influence behaviour. She has developed strategies, driven innovation and handled reputational challenges for major brands across EMEA including IHG, P&G, B&Q, TUI Group, Britvic, Jumeirah Group, Dubai Tourism and Lufthansa.
She has negotiated and activated brand partnerships with high profile talent and events across film & television, sport, fashion and music for many of her clients including Holiday Inn’s sponsorship of the London 2012 Olympic Games.
Lisa has a degree in English Literature, a post-grad in public & media relations, a crazy chocolate Labrador and a gorgeous two-year-old.